It’s just another summer day here on the edge of the continent. The smoke from the nearby fires has cleared a bit and now it’s only the fog that remains. Too bad that fog affects my focus at times. Oh well, that’s just my life. Fortunately the kids are back in school and I can once again spend a few hours working peacefully towards building the company before chaos descends and I have to start up homework and prepare for whichever sport is being played today.
Branding a product that deals with liver health is a significant challenge. It’s very hard for any of us to think about something that we absolutely take for granted and only impacts us when it isn’t working. As a society we’ve worked really hard at raising awareness for the heart, the lungs, the kidneys, etc. All of these organs are of obvious interest to our everyday lives yet the one organ that ensures that we can survive the daily assault on our bodies from the environment, the food we eat, the fluids we drink, and the lifestyle we choose gets so little mention. The liver is that important, yet it’s not the sexiest topic. I get it!
Perhaps, though, I can help common sense break through and gain some of your attention in why it might be a good idea to pay closer attention to your liver. Did you know:
- that the liver is the organ responsible for metabolizing all toxins that enter the body.
- significantly aids in the digestion process
- becomes sluggish under the duress of toxins such as acetaminophen, highly processed foods, cold/ flu virus, and alcohol
- is less efficient as we age
What does this mean?? It’s a pretty important organ and we pay too little attention. Supporting liver health by always eating healthier, avoiding alcohol/tobacco, never eating fast foods, never getting sick, never going out, or never taking an OTC or prescription drug is unlikely all of the time in our culture. For most of us, our lives are fast paced and we don’t always make the right decisions for our health. When we’re younger these decisions don’t impact us as much, but as we age we certainly feel the effects when we don’t take care of ourselves. That’s why I’ve learned that liver health is too important to blow off. All of the typical advice like getting more rest, eating more fruits and vegetables, minimizing alcohol intake, no smoking, is very valid so where you can, make those changes too. The most important change though is to consider adding a product called LiverGARD to your life. This all natural supplement is ultra high in antioxidants ( 1650 ORAC units per serving ) and is only two easily recognizable ingredients (artichoke/sarsaparilla). This makes LiverGARD ultra safe and the nutrition targets liver function and allows the liver to continue it’s natural process at high efficiency even under the duress of toxins. I, by accident, discovered that it actually helped prevent my hangovers when I chose to drink which is what triggered me to study the raw material further. If it works on an acute toxin like ethanol, just think how it can help your liver when eating at the local burger joint.
In my day to day world, I’m called coach. That’s for sports related functions but I hope that you will see that I’m coaching you all in a different domain. Your lifestyle is important to you, as mine is. I hope you will see the value in doing what I do each day and that’s take LiverGARD. It will make a difference for you and your family, and you get to keep the lifestyle you like.
All the best from Life on thEdge! and NBPI
Coach Greg
